VC ONE developed, in partnership with GWM, an environment that integrates innovation, sustainability and contemporary design, consolidating the brand's vision for the future of mobility.

With the slogan "Hello, tomorrow", GWM, in partnership with the architecture firm VC ONE, proposes a new look at the automotive experience — a vision that combines innovation, sustainability and a design that anticipates the future.

More than an exhibition space, the GWM environment was designed as a meeting point between technology and sensitivity. Each element of the architecture invites the visitor to live an immersive journey, where tomorrow is presented in a concrete, accessible and inspiring way.

The minimalist and modern aesthetic creates a welcoming atmosphere, where everything is designed to reflect the brand's values. Neutral colors dominate the space, promoting visual balance and allowing innovation to stand out on its own. The chosen materials — sustainable and consciously sourced — reinforce GWM's commitment to the environment, translating in every detail the concern for environmental impact and responsibility.

Smart lighting and LED elements add movement and dynamism to the environment, creating sensations that change throughout the day. It's not just about functionality, but about creating a sensory experience that connects people to the brand's futuristic spirit.

“Hello, tomorrow” is more than just an advertising slogan — it’s a statement of intent. It reflects GWM’s desire to always be ahead of the curve, seeking solutions that transform mobility and people’s relationship with technology.

Upon entering this space, visitors don’t just get to know the brand. They are invited to experience a new way of connecting with the future. A future that starts now.

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